How would it be if all phones were bought from the manufacturer?

[buddhatikkigod]

Just thinking as i was responding in another thread talking about how phones arent hyped much before theyre released, like most products are. Like how we hear about a new model car months and years before it comes out while lots of old model cars remain in stock. Got to wondering, what would it be like if phone manufacturers supplied and sold the phones themselves and you just brought it to the service provider to activate.

I know a lot of people say no more subsidized phones, but if the pricing structure was changed the phones would be cheaper then their full "non-subsidized" price and if the service providers weren't spending extra money subsidizing the phones the actual service cost would/could go down.

i think in the end it would be better for the consumer but im sure the phone companies like being able to bury extra costs incurred from subsidizing the phones into extra costs incurred on your service. Think about the person (kinda like me) that doesnt get a new phone every 2 years theyre paying extra paying the cost for subsidies but not using it.