[weedahoe]

Many industries see the consumer looking for more storage and the need to keep it digital. With USB keys being sheap and gaining in size, it only makes sense. I have a xbox with a 320gb drive in my truck with all my music on the HDD as well as movies and games. With any manufactures seeing massive MP3 players selling and fueling the next innovative move,they must find a way to adapt and keep up or fall behind which they refuse to do.