I'd pass on the instinct. If you look at the videos online you'll see it's mostly hype. There's one video where the guy goes to demo the GPS app and it takes so long to load they had to cut out the part where they are sitting in limbo waiting for it to load.
Also the interface looks sweet like the fruitphone but the transitions leave a lot to be desired.
Unless they are still updating the software to better the device I say pass.
Not to mention I saw no indication of what type of OS it's running. This is where I love WinMo. There's a countless supply of software I can install.
And if you are a true PPCGEEK. I doubt you'll enjoy a device that you can't tinker with only to have the pleasure of messing something up so you have an excuse to finally flash it with some fancy custom roms.