that's the date, not the year,
afaik its Jan 7 2010, you can check it against the other article where it say Apr 02, below say April 2, 2009.
That's when the whole thing started, and the Jan 2010 article saying they finally have the info necessary to get it done. if you check their blog section, the Jan7 article is their latest blog as of Apr7, 2010