Your answer to #3 hinted me in the right direction. While I am still out of luck on 1 and 2, #3 turned out to be outlook interpreting "Doctor" as a title rather than a word. So "Doctor Steve" "Smith" (first and last) was the one entry that worked. The others were "Doctor" "Steve" "Smith" (title, first, and last). I edited all my bad entries to reallocate what first name was, and presto ...
... now if only someone could tell me how to sync the Facebook added data
